Google Search Extends Deep Into Apps With Android 4.4 KitKat

Adriana Lee | ReadWrite | October 31, 2013

The Eye of Google can now see into the contents of apps, allowing it to display "view in app" buttons in search results.

The problem that developers face when building an app as opposed to a website is that an app is often left out of search results from Google. Given that Google is the single biggest driver of traffic on the Internet, being left out of search results is kind of a problem. 

Google is fixing that. 

Google announced a new feature for developers in Android 4.4, KitKat today that allows for apps to show up in Google's search results. "App Indexing" is new feature that puts handy links (or "deep links") to a user's mobile apps amid typical Google search results.